In the Special Events Industry, we often struggle to be viewed as a legitimate group of professionals. Are there behaviors that you exhibit in your business practices that lead colleagues and potential clients to view you as less professional than you see yourself? In this session we will examine common professionalism pitfalls that may be hampering the growth and success of your business. Learning Objectives Attendees will identify common unprofessional practices that they are doing that are limiting the success of their events and their businesses. Attendees will learn strategies to correct unprofessional behavior for increased growth and relationship building within the event industry. Attendees will learn better skills for communication, social media, vendor relationships, and event day logistics that can enhance the level of professionalism of their events.